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Let's build your AI-forward marketing program

A small number of partner engagements each quarter. Send a brief and you'll hear back within a couple of business days.

How to work with Marji

Send a project brief through the form. Include your team, your channels, your timeline, and what you're trying to do with AI.

What information should I include in my message?

The more specific you are, the faster Marji can give you a useful reply. A great brief covers:

  • Your role and your team's structure
  • Channels you publish on today
  • How your team currently uses AI (or doesn't)
  • What you want to accomplish in the next 90 days
  • Approximate timeline and budget range

How long does Marji take to respond?

Most replies go out within 1 to 3 business days. If you have a hard deadline, mention it in the brief.

What kinds of projects does Marji take on?

Strategy retainers (6 to 12 weeks), AI workshops (1 to 2 days), AEO audits (4 to 6 weeks), and quarterly advisory engagements. See the services page for the full breakdown.

Frequently asked questions

AI-forward marketing, in plain language

  • What is AI-forward marketing?

    AI-forward marketing is the practice of using generative AI tools — large language models, image generation, and AI agents — to plan, produce, and distribute marketing content while preserving a clear brand voice and editorial judgment. It pairs AI for speed and scale with humans for strategy and quality control.

  • Who does Marji Sherman work with?

    Marji works with B2B SaaS, financial services, healthcare, and consumer brands whose in-house marketing teams want to integrate AI into social media, content, and editorial. Past clients include Capital One, KOHLER Co., the ADL, the United Methodist Church, and Cancer Treatment Centers of America.

  • What is Answer Engine Optimization (AEO)?

    Answer Engine Optimization is the discipline of structuring brand content so it can be cited and surfaced by AI answer engines like ChatGPT, Perplexity, and Google AI Overviews. It includes entity-clear copy, FAQ schema, structured data, and topic authority — and it is now a core part of every engagement Marji runs.

  • How long does an engagement take?

    Most strategy engagements run six to twelve weeks. Workshops are one to two days. Ongoing advisory retainers are quarterly. Marji takes on a small number of partner engagements per quarter to keep work hands-on.

  • Will AI replace my marketing team?

    No. AI replaces tasks, not teams. The brands winning right now are the ones whose marketers learn to direct AI — using it for research, drafting, and repurposing, while keeping editorial judgment, taste, and brand voice in human hands.